In BCM, what is the primary focus of a 'Crisis Communication Plan'?
- Ensuring employee safety during a crisis
- Facilitating communication with the media
- Maintaining regular business operations during a crisis
- Providing technical support during a crisis
The primary focus of a Crisis Communication Plan in Business Continuity Management (BCM) is ensuring employee safety during a crisis. This plan outlines communication strategies to keep employees informed, address concerns, and provide guidance on safety measures. Effective communication fosters a sense of security, promotes orderly response, and contributes to overall resilience in the face of unexpected events.__________________________________________________
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