Your company is considering expanding its operations to a new market.

  • Proceed with the expansion based on the potential opportunities indicated in the market research data.
  • Hold off on the expansion due to the potential risks identified in the market research data.
  • Develop a comprehensive strategy to mitigate the identified risks while capitalizing on the opportunities presented.
  • Gather additional market research data to validate the findings and make a more informed decision.
Option 3 suggests developing a comprehensive strategy to address both the identified risks and opportunities. This approach involves careful planning and mitigation measures to minimize potential risks while maximizing the benefits of market expansion.
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