How does data profiling contribute to the data cleansing process?

Data profiling plays a crucial role in the data cleansing process by analyzing the structure, content, and quality of data to identify issues, anomalies, and inconsistencies. It involves examining metadata, statistics, and sample data to gain insights into data patterns, distributions, and relationships. By profiling data, data engineers can discover missing values, outliers, duplicates, and other data quality issues that need to be addressed during the cleansing process. Data profiling helps ensure that the resulting dataset is accurate, consistent, and fit for its intended purpose.