Your organization has collected a large dataset from their latest marketing campaign and they want you to generate actionable insights from this data. Which type of data analysis would be the most suitable for this situation?

  • All are equally suitable
  • CDA
  • EDA
  • Predictive Modeling
EDA would be the most suitable initial approach as it involves exploring and understanding the dataset to identify patterns, trends, and potential relationships that can lead to actionable insights.
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