In a scenario where a company is facing declining sales, what type of reporting technique would be best to identify the underlying causes?
- Comparative Analysis
- Descriptive Analysis
- Predictive Analysis
- Trend Analysis
Trend analysis would be the most suitable reporting technique in this scenario. It helps identify patterns and trends over time, allowing analysts to understand the factors contributing to declining sales. Comparative analysis focuses on comparisons between different entities, which may not be as effective in this context.
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